If you don't do it, someone else will
2 min read

If you don't do it, someone else will

I bet you had an idea at some point and a some time later you saw a service doing exactly what you've thought. That's more common than you think...
If you don't do it, someone else will
Photo by AbsolutVision / Unsplash

I was reviewing some notes from the past and I found one really interesting.

In November, 2012 I wrote down an idea for an app. (It is in Brazilian Portuguese, my native language. I'll translate it down below)

Original idea captured in 2012
Checklist.me, how to put in evidence the execution of a checklist when an organization does not have a system that automates such type of task?
Example: software developers need to evaluate their implementations according to a certain criteria. For teams that don't have this check automated in some form, it is hard to show and to operationalize such task.. So, in this case the checklist.me could help. Each execution would be recorded and would give access to the details of the execution of the checklist!

It turned out I never did anything with this idea. It was just there, sitting in my notes app.

I'm reading now this book called "Building a Second Brain, by Tiago Forte" which is about turning your notes into an asset. That prompted me to read some of my old notes, leading me to this one.

When I read it I immediately remembered that recently, the company I worked in Brazil, acquired a scale-up called ChecklistFácil (EasyChecklist). I went to their website to see that the product is about, and surprise surprise! It's the materialization, of course in an evolved form, of the idea I had in 2012. In essence, a super similar idea.

Next up, I wanted to understand when the ChecklistFácil was created. It was apparently created in 2015, 7 years ago and 3 years after I wrote the note.

Moral of the story (and I think everyone already knows that): Ideas worth noting until they are put in practice.

I bet you had an idea at some point and a some time later you saw a service doing exactly what you've thought. That's more common than you think. As the great majority of us are not geniuses, the idea we have is also the same idea many other folks will have. The difference is in who turn it into something concrete and who doesn't.

Next time you have an idea that you think might worth something. Just give it a try, but a serious try. You might find there that business you're looking to build.


By the way, even the title of this post, which I thought by myself at first, was already thought by someone else who wrote exactly about the same topic.